Video Campaigns

Over the past few years, I have worked on campaigns that have garnered thousands of views on social media and raised significant 

Russian Choral Training Tips

A short video series used to tease the Phoenix Chorale and Kansas City Chorale's 2015 GRAMMY-winning recording of Rachmaninoff's All-night Vigil. The series plays on the "challenges" singers might have to overcome to sing in the demanding Russian style.

#RACHparty Instagram Shorts

The Phoenix Chorale threw a RACHparty (RACHparty.com), which was an online streaming event hosted by Minnesota Public Radio’s Choral Stream. During this event, the GRAMMY-winning album All-night Vigil was streamed throughout the U.S., followed by a Google Hangout with the Phoenix Chorale, Kansas City Chorale, and young choral singers from a Minnesota public high school. These videos were one of several online touch-points before the event shared on Facebook, YouTube, and Instagram. 

2017 30/30/30 Campaign

30/30/30 is the Phoenix Chorale's annual spring campaign. For 2017, and in conjunction with the Chorale's Mix Tape concerts, the campaign featured each singer's favorite song and the way it makes them feel!