These short videos, produced by Ryan, were hosted on instagram and twitter to advertise RACHparty (RACHparty.com), an online streaming event hosted by Minnesota Public Radio’s Choral Stream. During this event, the album was streamed throughout the U.S., followed by a Google Hangout with the Phoenix Chorale, Kansas City Chorale, and young choral singers from a Minnesota public high school. We also had several online touch-points before the event with two separate online video series, shared through Facebook, YouTube, and Instagram.